FORTUNES FROM FUN
From vision to fruition
"Fun" (or, more loosely, "happiness") is like a commodity, intangible though it may be. However, it can lead to successful business stories by making it the keystone of a product, an experience or a brand.
This series goes behind the scenes to uncover the vision, challenges and "eureka moments" that define a company’s path to fortune, taking a peek inside the studios, labs, meeting rooms, launches and other events to find out how ideas are shaped and products conceptualized from an original personal passion.