FORTUNES FROM FUN

From vision to fruition

Format: HD
Duration: 8x22’
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Available versions: English
Rights: All Rights | Worldwide

Synopsis

"Fun" (or, more loosely, "happiness") is like a commodity, intangible though it may be. However, it can lead to successful business stories by making it the keystone of a product, an experience or a brand.

This series goes behind the scenes to uncover the vision, challenges and "eureka moments" that define a company’s path to fortune, taking a peek inside the studios, labs, meeting rooms, launches and other events to find out how ideas are shaped and products conceptualized from an original personal passion.

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