THE COOLNESS BUSINESS

The truth about air conditioning

Format: HD
Duration: 26 ’
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Available versions: French
Rights: All rights / Worldwide

Synopsis

In summer, some love to bask in the sun but for those who dread the heat there is only one solution: invest in an air conditioner.

Sales of these machines have gone through the roof in France since the heat wave of 2003. But when you are ready to make a purchase, the choice can be quite daunting. Many brands compete and prices vary wildly from 199 to 700 euros.

So how should one proceed to pick the right equipment? And, more importantly, what are the scams to avoid?